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Understanding the effects of eWOM social ties on purchase intentions: A moderated mediation investigation
- Date:2020-12-15
- Hits:
Journal:
Electronic Commerce Research and ApplicationsFirst Author:
Wang J, Wang L, Wang MIndexed by:
Journal paperDiscipline:
Management ScienceDocument Type:
JVolume:
28Page Number:
54-62Translation or Not:
noDate of Publication:
2018-04-07Included Journals:
SSCIPublication links:
https://www.sciencedirect.com/science/article/abs/pii/S1567422318300140